Google loophole allows anti-abortion clinics to post deceptive ads
‘Crisis pregnancy centers’ seek to discourage women from getting abortions by ‘deceiving them about services they do or do not offer’
Mon 19 Aug 2019
A new Google policy that was meant to rein in deceptive advertising by “crisis pregnancy centers” has a loophole that is allowing the centers to continue to post misleading ads on the search engine.
Crisis pregnancy centers often seek to aggressively discourage women from getting abortions and have earned the ire of abortion rights groups for often seeming to resemble abortion clinics.
Google changes policy to block misleading ads for anti-abortion groups
Announcement comes after Guardian revealed Google gave $150,000 in free ads to opaque anti-abortion group
Vivian Ho and Stephanie Kirchgaessner
Tue 21 May 2019
Google has changed its advertising policy after facing scrutiny for providing tens of thousands of dollars in free advertising to an anti-abortion group that runs misleading ads designed to deter women from terminating their pregnancies.
Google announced this week that starting in June, advertisers running ads “using keywords related to getting an abortion” will first have to distinguish themselves as an organization that “either provides abortions or does not provide abortions”, according to the new policy update.