Christine Ro
Dec 9, 2023
As a doctor, María M. Vivas never set out to become a technology expert. Unfortunately reproductive health is much more politicized than other branches of medicine. “Information is something that is very blocked in abortion rights,” Vivas notes. “That’s one of the access barriers.”
To keep up with the demand for online information about often-stigmatized topics, her organization – the Colombian network of sexual and reproductive health clinics Oriéntame – has had to become well versed in search engine optimization, keywords, and other aspects of website management.