Irish abortion vote tests Facebook and campaign data
Facebook is rolling out transparency measures during the Irish campaign to see what happens when all users can see political advertising.
By Sarah Wheaton and Mark Scott
DUBLIN — Ireland’s soul-searching debate over whether to change its constitution and allow women to terminate their pregnancies coincides with a ballooning transatlantic scandal surrounding Facebook and the use of personal data in political advertising.
Irish voters go to the polls May 25 to decide whether to repeal the country’s abortion ban. With the campaign heating up, lawmakers hauled Facebook executives before parliament to grill them about how to prevent people’s personal information from being used to manipulate them online.